March 2015 Issue 6 – The Smoke Screen Issue

March 2015 Issue 6 - The Smoke Screen Issue

March 2015 Issue 6 - The Smoke Screen Issue

There are a multitude of contrived concepts that you are fed as a child. Flipping through your favourite magazines on your bed – belly down, feet waving in the air, satisfied with the half opened freebie you received next to you. With scissors in hand and a raring imagination, you are fully equipped to comprise your scrapbook version of what the next issue of Bliss should contain. An amalgamation of knowledge that you have accumulated from their content creators, of course, but mostly from what those around you have recounted about “the fashion industry”.

When talking about any of the work I do, I sometimes I feel as though I have to back it up by saying I also want to work in “arts and culture” – as though those fields retain more depth than purely, “fashion”. I know that this justification is wrong, as fashion should not have to slot under the umbrella of art in order to be taken seriously. Fashion is, in itself, a way of thinking. It has caused movements and trends that few actually think – or admit – they are submitting to but most of us are; but this desire to justify derives from a misunderstanding that people have of fashion.  I have previously talked about these fantastical connotations those who do not work in fashion have of those who do.  The dot-to-dot our audience may connect the “extreme” images portrayed in our editorials to what we do in our careers thus believing it to be the same thing. But they are simply not.

Now, let’s consider this for a moment. These connotations only exist because of what we, as a creative community, project. It is because we are elitist. Yet we win by being so, enticing outsiders to be a part of our gang. However, if you are still alive during Fashion Week or any other day of the year, the smoke screen begins to clear and it is revealed that behind the ostentatious gloss, glamour and grabbing all the free clothes possible, all is not as it seems.

During this past A/W15 Fashion Week, XXY collaborated with Lewis & Leigh PR. The team kindly let us behind the scenes of shows but what fascinated me the most was visiting the team themselves. Koral Leigh, the Managing Director and founder of the PR agency was overseeing the mailing of tickets while everyone’s thumbs and tongues were in action- never had I seen stamps being licked quite as rapidly. Which is another stigma attached to the industry – the bitchiness of it all. Again, something that it is easy to assume when you are covered head to toe in Phiney Pet and Cassandra Verity Green but even talking to the team, we all remark that it is a distorted perception: a rumour.

This March, XXY will be investigating these rumours in our Smoke-Screen issue. With our writers interviewing exciting creatives – from designers to journalists – we want to correct those uneducated remarks made by your peers, cat and goldfish. What it is like when the dust settles? I’m quite certain that not everyone is running around in Jimmy Choos à la The Devil Wears Prada. Or maybe, there really isn’t anything hiding under our impeccably blow-dried blonde locks as we swan around events, gliding by with six feet legs and accompanied by ‘artists, darling’. As a (barely) five-foot brunette, I am going to hold on to the idea that we, as a community of voices, are much more than what is on the tin. The masquerade is only the beginning. Don’t let it fool you.

 

Tahmina Begum

Co Editor-in-Chief

B/W picture via carlytati.com